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Burritos para todos!

Max & Benito

Branding

Two business students, a chef, one idea: Burritos para todos! Former managers Stephan Ronay and Markus Herpich, along with head chef Carlos Zuniga, have declared war on the dangerous shortage of burritos and tacos in Vienna’s city centre: Hasta la victoria siempre.

Inspired by the variety of Californian burritos, the question arose: why isn’t this available in Vienna too? And so Max & Benito was born, the Austrian-Mexican burrito power duo. But who on earth are Max & Benito? One tall and one short, one thin and one fat, one Habsburg and one revolutionary. Those two will never get along in this life. Comprende?
Based on the decision to depict the two gentlemen in an illustrative style, not only the logo, naming, packaging and branding of the restaurant were created, but also an incomparably inviting entrance duo. Muy herzlich willkommen!

Design & Concept: Alessandri Design, Interior Design: Mobimenti

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